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Beach Day Every Day Smash

New Line Identity & Creative Direction

Sleek Packaging & Can Design

We were commissioned by Beach Day Every Day to design and launch their highly anticipated new product line, Smash. Tasked with building a loud, premium, and trend-setting aesthetic from scratch, we developed the entire visual identity for the lineup to ensure maximum retail disruption and a high-impact feel that dominates cooler shelves across Quebec Canada.

branding and design for Beach Day Every Day Smash

branding and design for Beach Day Every Day Smash

Beach Day SMASH / Branding and Design

Beach Day Smash 3D Mock-up Layout of Blue Lemonade

Beach Day Smash 3D Mock-up Layout of Blue Lemonade

Beach Day SMASH Blue Lemonade / Branding and Design

BDED-Billboard

BDED-Billboard

BDED-Billboard

BDED-subway-ads

BDED-subway-ads

BDED-subway-ads

BDED-wall-posters

BDED-wall-posters

BDED-wall-posters

BDED-concert-promotional banner

BDED-concert-promotional banner

BDED-concert-promotional banner

Beach Day Smash3D Mock-up Layout of Pink Lemonade

Beach Day Smash3D Mock-up Layout of Pink Lemonade

Beach Day SMASH Pink Lemonade / Branding and Design

Beach Day Smash 3D Mock-up Layout of Blue Lemonade

Beach Day Smash 3D Mock-up Layout of Blue Lemonade

Beach Day SMASH Sunny Beach Lemonade / Branding and Design

branding and design for Beach Day Every Day Smash

branding and design for Beach Day Every Day Smash

Beach Day SMASH Blue Lemonade / Branding and Design

branding and design for Beach Day Every Day Smash

branding and design for Beach Day Every Day Smash

Beach Day SMASH Blue Lemonade / Branding and Design

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